Privacy Policy

Last updated: March 20, 2020

Your Privacy: Overview 

If you are a consumer in the United States, this privacy policy (“Privacy Policy”) explains how Luxolla, LLC (“Luxolla,” “we,” or “us”) collects, uses, discloses, and retains your personal data when you access or use our websites, shop in our stores, engage with us on social media, or otherwise interact with us (collectively, the “Services”). Please review this Privacy Policy carefully.

Revisions to this Privacy Policy

Luxolla reserves the right to change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this Privacy Policy. If we make material changes to this Privacy Policy, we will provide you with additional notice (such as adding a statement to our websites’ homepages or sending you a notification).

Collection of Personal Data

In this Privacy Policy, “personal data” means any information that identifies, relates to, describes, is reasonably capable of being associated with or reasonably can be used to identify an individual or household and other data that is linked to personal data.  The types of personal data we collect about you depend on your interactions with us and are described in more detail below.

Personal Data You Provide Directly to Us

We collect personal data directly from you in a variety of ways, including when you: 

  • Register for an account, create a profile, or fill out forms on our Services or in our stores;

  • Request additional information about our products or services or sign up to receive our e-mail newsletters, marketing messages or coupons;

  • Interact with us on social media, such as by tagging us and/or our products or permitting us to follow your social media profile;

  • Purchase any product or service from us;

  • Request information or assistance from us; and

  • Participate in or respond to surveys or requests for opinions, feedback and preferences.  

The types of personal data we collect directly from you may include: your name, username, password, e-mail address, address, telephone number, credit card and debit card numbers (with expiration dates), demographic information, personal preferences, clothing size, goals, classes you teach or attend in connection with our Ambassador and Membership Programs, and any other personal data that you choose to include in your profile or in other communications with us.

Personal Data We Collect Automatically

We automatically collect personal data when you access and use our Services or shop in our stores. The types of information we collect may include:

  • Networking and device information, such as your browser type, IP address, and operating system version, language settings;

  • Information about your activity on our Services, such your access times, pages viewed, the routes by which you access our Services, your use of any hyperlinks available within our Services;

  • Information about your purchases or transactions with us, including records of products or services you have purchased, returned or are considering purchasing from us; and

  • Information collected via cookies, web beacons, and other tracking technologies, including Internet service provider (ISP), Mobile Advertising ID, media access control (MAC) address, or identifiers associated with browser cookies, web beacons and similar technologies we deploy on our Services.

Personal Data We Derive

We may derive information or draw inferences about you based on the other types of personal data we collect. For example, we may infer your location based on your IP address, or that you are interested in purchasing women’s yoga tops based on your browsing behavior on our Services.

Use of Personal Data

We collect and use personal data for business and commercial purposes, including to:

  • Develop, provide and improve our products, events and services;

  • Complete the transactions you request, perform our contractual obligations, and as otherwise anticipated within the context of our ongoing business relationship;

  • Create and manage your online accounts;

  • Send notifications related to your account, purchases, exchanges and returns;

  • Respond to your requests and any other communications from you, including to provide customer service;

  • Send advertising or marketing communications about products, services, offers, promotions, rewards and events offered by Luxolla, and provide news and information that we believe may be of interest to you;

  • Detect security incidents and protect against malicious, deceptive, or illegal activity, including fraudulent transactions, error, negligence, and breach of contract, and to protect against harm to the rights, property or safety of Luxolla and our users, customers, employees or the public; 

  • Debug, identify and repair errors that impair existing intended functionality of our Services; 

  • Comply with our legal obligations, including our tax obligations and those related to the prevention of fraud and money laundering, and those required for you to benefit from rights recognized by law, or any regulatory requirements or provisions; and

  • Carry out certain short-term activities and other reasonable internal purposes related to the products or services you purchase from us or your ongoing relationship with us.

Disclosure of Personal Data

We share personal data for the purposes described below:

a. With our Service Providers.  We share personal data with unaffiliated companies or individuals we hire or work with that perform services on our behalf, including customer support, web hosting, information technology, payment processing, product fulfilment, fraud control, direct mail and email distribution, and analytics services.  We only share with service providers the personal data that they need to perform services for us. Since our service providers are located around the world, please note that these disclosures involve cross-border transfers of your personal data as described below.  

b. With our Professional Advisors. We share personal data with our legal, financial, insurance and other advisors in connection with the kinds of corporate transactions described above or in connection with the management of all or part of Luxolla’s business or operations.

c. With Law Enforcement Authorities and Individuals Involved in Legal Proceedings. We disclose personal data when we believe doing so is reasonably necessary to comply with applicable law or legal process (including an enforceable request from authorities), to respond to claims (including inquiries by you in connection with your purchases from Luxolla), or to
protect the rights, property or personal safety of Luxolla, our users, employees or the public.

Data Security, Transfers, and Retention

Data Security

The transmission of information via the internet is not completely secure or private.

Data Transfers

For the reasons and purposes set forth in this Privacy Policy, the personal data that we collect may be transferred to and stored or otherwise processed in the United States and, Canada and other locations. We also transfer personal data to service providers that process personal data for us in the United States, Canada and other locations. While in another jurisdiction for processing, your personal data may be accessed by the courts, law enforcement, and national security authorities of that jurisdiction. These jurisdictions may not provide the same level of data protection as your home jurisdiction.

Retention of Personal Data

We retain personal data in accordance with applicable law.  Unless otherwise required by applicable law, Luxolla will take reasonable steps to destroy or permanently de-identify personal data it holds if such personal data is no longer needed for the purpose for which it was collected.

Children’s Privacy

The Services are not intended for children under the age of 18. Luxolla does not target our Services to children under 18. 

Your Choices

You have certain choices with respect to how we treat your personal data, as described below.

Mobile Push Notifications/Alerts

With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device.

Cookies

Like many websites, Luxolla uses “cookies” to analyze visits to our website and help us improve our website and services. Most web browsers are set to accept cookies by default. If you prefer, you can usually set your browser to remove or reject cookies. Please follow your browser’s process for doing so. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our websites. 

Information for California Consumers: Your California Privacy Rights

Additional Disclosures Related to Collection, Use and Disclosure of Personal Data

If you are ahttps://stage-storepn.lululemon.com/libs/cq/ui/resources/0.gif California resident, the California Consumer Privacy Act (“CCPA”) requires us to disclose the following information with respect to our collection, use and disclosure of personal data.  

  • Categories of Personal Data Collected: In the preceding 12 months, we have collected the following categories of personal data: identifiers, characteristics of protected classifications under California or U.S. law,  commercial information, internet and electronic network activity, geolocation data, audio and visual information, inferences drawn about your preferences, and other categories of personal data that relates to or is reasonably capable of being associated with you.

  • Business or Commercial Purpose for Collecting and Using Data: We collect personal data for the business purposes described above.

  • Categories of Sources of Personal Data: We collect personal data from you and the sources described above.

  • Categories of Personal Data Disclosed: In the preceding 12 months, we may have disclosed the following categories of personal data for business or commercial purposes: identifiers, internet and electronic network activity information, commercial information, audio and visual information, geolocation data, demographic information, inferred information, and other information that we have derived or inferred about you or that relates to or is reasonably capable of being associated with you.

  • Categories of Third Parties With Whom We Share Personal Data: We may share your personal data with the third parties as described above.

  • Sale of Personal Data: Luxolla does not sell your personal data.

Your Consumer Rights

California consumers have the right to request access to their personal data, additional details about our information practices and deletion of their personal data (subject to certain exceptions). California consumers also have the right to opt out of sales of personal data, if applicable. We describe how California consumers can exercise their rights under the CCPA below. Please note that you may designate an authorized agent to exercise these rights on your behalf by providing written materials demonstrating that you have granted the authorized agent power of attorney. Please note that if an authorized agent submits a request on your behalf, we may need to contact you to verify your identity and protect the security of your personal data. We will not discriminate against you if you choose to exercise your rights under the CCPA. 

Right to Know: You may request access to the specific pieces of personal data we have collected about you in the last 12 months. You may also request additional details about our information practices, including the categories of personal data we have collected about you, the sources of such collection, the categories of personal data we share for a business or commercial purpose, and the categories of third parties with whom we share your personal data. You may make these requests by calling 1-248-327-7112. After submitting your request, please monitor your email for a verification email. We are required by law to verify your identity prior to granting access to your data in order to protect your privacy and security. 

Deletion: You may request that we delete the personal data we have collected about you. Please note that we may retain certain information as required or permitted by applicable law. You may make these requests by calling 1-248-327-7112. After submitting your request, please monitor your email for a verification email. We are required by law to verify your identity prior to deleting your data in order to protect your privacy and security.  If you request to delete your personal data, certain of our products and services may no longer be available to you.

Contact Us

If you have any questions or comments about this Privacy Policy, you may call us at 1-248-327-7112, or write to us at:

Privacy Officer
Luxolla LLC
26081 W. 12 Mile Road
Southfield, MI 48034
 

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